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Like Yoda, but instead of little and green, we’re in suits.

The right guide can make the difference between success and failure.

no friction: service and expertise, available on demand.

GO TO MARKET

From SDRs to channel management, marketing, customer acquisition and pricing:
everything GTM is covered.

M&A and IP STRATEGY

Brilliant ideas deserve brilliant plans. We assist in M&A from discovery to IP valuation and exit strategies.

COMMERCIAL PRODUCT
MANAGEMENT

Short and long term product strategy, market intelligence, and data driven roadmaps to help drive development.

retail for tomorrow

Success in modern retail requires sophisticated eCommerce, modern payments and payment solutions, and integrated marketplaces and supply chains.

go to market

Sales plans and the practical solutions for executing them

Digital dominates everything, but a proper high touch strategy can be the differentiating factor. Enterprise and B2B selling have evolved and are now high touch, and digital first.

IP Monetization and m&A

Patents and owned software monetization

IP and commercial monetization are like editors on a film: they can completely retell the story. Finding new paths to revenue often mean new conceptualization and a few product tweaks.

commercial product Marketing

Roadmaps driven by market research, customer data and innovation

Product marketing is a cornerstone of commercial strategy. A proper analysis and plan do much more than lead a roadmap, they lead markets and industries.

selling for tomorrow

So much more just a pitch, it’s a promise delivered by success

Digital first requires a story told across mediums and with a variety of voices. Customer feedback, industry leadership, network activation and market outreach all contribute to our perception of modern sellers.

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Melissa Smith

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Roy Martin
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